Fewer slides. More contribution margin. Without delay.

Middle market companies will put a plan in action before a large scale enterprise has scheduled the steerco kickoff.
We help middle market companies realize their commercial potential, because the move faster. As experienced operators, that's what we're passionate about.
When you trust us with your capital, you want that investment to be an asset, not an expense. We understand that, because we worked primarily for private equity in more than a decade of revenue leadership roles. Before that we managed hedge fund portfolios as a CFA. If it doesn't reduce cost of sale, accelerate cash, eliminate risk, or build an enduring commercial asset, we don't do it.
In competitive markets, solutions are temporary. Only capabilities endure. So we work hand-in-hand, co-creating with your revenue leaders so they have the confidence earned from having co-created the solutions the solutions they execute; and so they can create new plans when new circumstances arise. In the short term, this model is more cost-efficient than traditional consulting; in the long term, permanent capabilities are an enduring commercial asset.
Your team has full-time jobs. Interrupting that unnecessarily isn't helpful. We work on their availability, as frequent as that may be. This allows us to cover new ground at a pace your team can handle while keeping their ownership of the outcome. Accordingly, we charge flat fees for outcomes, not hours, and avoid the inefficiencies associated with traditional management consulting.
ROI is determined as much by speed as it is by value, so we bring a bias for action: real time communications, consequential analytics over excessive documentation and narrative, and a quick transition from analysis to alignment to action.
Flat fees and shared economics means we get paid to deliver results, not to clock more hours. We put in the hours needed to get the results that win your referral.
We do fewer things, so we can do them excellently, and we bring those same principles to your business: do what works, don't guess, outcomes trump theories.
Continuous improvement is a core principle of our GTM philosophy, driving our culture strategy and emphasis of Agile GTM, and a key driver of multiple expansion. A culture of continuous improvement, substantiated by entrenched routines, is the ultimate appreciating commercial asset.
Isolation of variance and continuous improvement through process iteration are the fundamental principles behind Six Sigma. They're not typically thought of in a GTM context, but there's no reason they shouldn't be. The same problems have the same solutions.
First-time CROs and recently-promoted VPs Sales need new skills to succeed in their new role. We accelerate the learning curve with regular sessions with someone who's done the job, successfully, multiple times.
Our uniquely quantitative approach delivers insight pre-CIM by combining third party data with decades of experience. Abort bad-fit targets, dig deeper where it matters in exec interviews. Accelerating insight makes your process more efficient, de-risked, more informed.
Suitable for sellers, buyers, and partnerships professionals, this transformative experience uses multiple sessions, alternating between instruction and practice, with cutting edge proprietary content tailored to negotiators' real business scenarios.
At Turquoise, we bill for outcomes, not hours, and our fee structures are aligned to that. Fixed services use flat fees, and we put in as much time as it takes. More dynamic services use performance economics.
Up to 60 hours per year
Typically 2-4 weeks
1-2 hours per day for 1 week
Daniel Frailey
Turquoise Commercial Advisory / Managing Partner
Chicago Booth CRO Program / Program Director
Chicago, IL 60606, USA
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